Founded in 2005 by Clint and Lori Howitz, dogIDs began in the basement of their home with one mission: helping keep dogs “Known and Safely Home.” Today, the company handcrafts personalized dog collars, leashes, harnesses, and ID tags from its workshop in Elk River, Minnesota, combining premium materials with precision embroidery and laser engraving to create products built for everyday adventures. Most of their waterproof, nylon, and leather products are made to order in Minnesota and backed by a lifetime guarantee, reflecting their commitment to quality, durability, and the bond between dogs and the people who love them.